Ariel Pink “Round and Round”

Ariel Pink - Round and Round

This is the cover art for the new single from Ariel Pink’s Haunted Graffiti.

Oooooookkkkkaaaayyyyy… moving on.

Ariel Pink is not exactly a household name, even among indie fans, but his popularity among indie artists is well established.  One of last year’s most blogged about trends was the burgeoning Glo-Fi movement, led by artists like Neon Indian and Washed Out, and Pink’s lo-fi synth pop was often cited as a major influence.  And speaking of things that were blogged about last year, Pink is also co-signed by Animal Collective, who have released several of his home-recorded albums on their own Paw Tracks label.  So despite releasing no original material, 2009 was a pretty big year for Ariel Pink, and he looks poised to make a name for himself in 2010.

Late last year, Ariel Pink’s Haunted Graffiti, the latest incarnation of his band, signed with British label 4AD, home to The National and St. Vincent among others, and they are now set to release their debut album this year.  “Round and Round” is the first single, and it’s promising.  With a little financial backing, Pink has finally produced some material that doesn’t sound like it was recorded in a tin can.  If you’re expecting Glo-Fi you won’t really get it here, the heaviest influence I can detect is 1970’s soul artists like James Brown and Stevie Wonder.  Pink certainly doesn’t have the vocal chops of either of those artists, but he employs a unique song structure with singing, talking, a phone call, etc., that’s reminiscent of classic soul records like “The Payback” and “Living for the City.”

It’s not a great song, but it’s refreshingly different and has a fun vibe that I can get into.  Then again, I’ve only heard it a dozen times since it came out a couple days ago, so what do YOU think?

Ariel Pink’s Haunted Graffiti – Round and Round